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Sustainable Marketing and Strategy

Author:Au-Yong-Oliveira Manuel, Sousa Maria José
Publisher:MDPI - Multidisciplinary Digital Publishing Institute
Abstract: Sustainability comes in many forms and is increasingly linked to strategy and to marketing. Organiz…

Digital Work in the Planetary Market

Author:Graham Mark, Ferrari Fabian
Publisher:The MIT Press
Abstract: Understanding the embedded and disembedded, material and immaterial, territorialized and deterritor…

Signatures of Maturity in Cryptocurrency Market

Author:Drożdż Stanisław, Kwapień Jarosław, Wątorek Marcin
Publisher:MDPI - Multidisciplinary Digital Publishing Institute
Abstract: Since the introduction of Bitcoin in 2009, the cryptocurrency market has experienced exponential ex…

Sustainable Consumer Behavior and Food Marketing

Author:Meixner Oliver, Riefler Petra, Schanes Karin
Publisher:MDPI - Multidisciplinary Digital Publishing Institute
Abstract: In light of the considerable impact of global food supply chains on climate change, more sustainabl…

Marketing for Sustainable Tourism

Author:Martini Umberto, Buffa Federic
Publisher:MDPI - Multidisciplinary Digital Publishing Institute
Abstract: The aim of the Special Issue is to discuss the main current topics concerning marketing for sustain…

Market engineering. A structured design process for electronic markets

Author:Neumann Dirk Geor
Publisher:KIT Scientific Publishing
Abstract: In this book, the author provides a complete process for electronic markets design together with th…

Art Markets and Digital Histories

Author:Rasterhoff Claartje, Van Ginhoven Sandr
Publisher:MDPI - Multidisciplinary Digital Publishing Institute
Abstract: This Special Issue of Arts investigates the use of digital methods in the study of art markets and …

Health Care Financing and Affordability in the Emerging Global Markets

Author:Kyriakos Souliotis, Mihajlo (Michael) Jakovljevic, Wim Groo
Publisher:Frontiers Media SA
Abstract: During the recent few decades, global economic growth has been driven largely by developing world e…

Intellectual Property Related Generic Defense Strategies in the European Pharmaceutical Market

Author:Philipp Marc P
Publisher:Nomos Verlagsgesellschaft mbH & Co. KG
Abstract: This book discusses the implications of the 2009 EU Commission’s Pharmaceutical Sector Inquiry on o…

Housing Market Dynamics in Africa

Author:Zekebweliwai Geh, Issa Faye, El-Hadj M. Ba
Publisher:Palgrave Macmillan
Abstract: This open access book utilizes new data to thoroughly analyze the main factors currently shaping th…
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